Pilla Performance Eyewear, the global leader in sports-vision technology, proudly announces its partnership with Anna Bright, the world No. 2-ranked professional pickleball player. This collaboration marks a dynamic union between one of the sport’s top competitors and the world’s most advanced performance eyewear brand, dedicated to delivering athletes unmatched visual precision and clarity.
As part of Pilla’s growing commitment to pickleball, Bright joins a roster of elite athletes who trust Pilla’s ZEISS-engineered lens technology to perform at their peak. Through this partnership, she will work closely with Pilla’s design and optical engineering teams to refine pickleball-specific lens innovations, crafted to optimize clarity, enhance contrast, and elevate visibility across a range of lighting conditions.
Anna Bright on Competing with Pilla:
I’ve always taken eye protection seriously, but Pilla opened my eyes to how much vision can actually impact performance,” said Anna Bright. “Their lens technology helps me track the ball earlier, see spin more clearly, and stay sharp through long tournament days. My eyes feel fresher at the end of match weekends, and I can adapt quickly to any lighting conditions — that’s a real edge at the professional level.”
“Working with Pilla feels like being part of a performance lab for the eyes — everything is engineered for precision. It’s exciting to help bring that level of innovation into pickleball.
Pilla’s performance eyewear, handcrafted in Italy and developed in partnership with ZEISS, delivers optically perfect visual correction, ensuring athletes can read spin, track ball trajectory, and anticipate play with unmatched precision. A glass that offers infinitely more than only protection; a glass that changes that way players see, react, and play. The technology behind Pilla lenses has long been proven across world championship sports and now brings that same elite visual science to the fast-growing world of pickleball. Together, Pilla and Bright share a vision to advance how athletes see the game, not only improving visual performance for professionals but transforming the playing experience for pickleball athletes at every level.
“Anna embodies everything that defines Pilla: excellence, innovation, and relentless pursuit of performance,” said Philip Pilla, Founder of Pilla Performance Eyewear. “Her insight as a world-class competitor is invaluable as we continue to push the boundaries of what’s possible in pickleball optics.” The partnership will also include the co-development of a dedicated pickleball lens and frame collection, incorporating Bright’s professional feedback and performance analysis. Launch details will be announced later this year.